Real Estate Copywriter | Delivering words with power, precision & personality | Want better content? Let's talk.
Luxury Penthouse Listing
Project: a marketing blog on 388 Yonge St, an ultra-luxurious penthouse in Toronto's Bay Street Corridor
Audience: high-income home buyers
Selling Price: $3,435,000
Luxury House Listing
Project: marketing blog on 12 Highland Hill, a 4-bedroom, 7-bath detached house in North York
Audience: high-income home buyers
Selling Price: $2,620,000
Luxury Bungalow Listing
Project: marketing blog on 6 Parmbelle Crescent, a 4-bedroom, 3-bathroom luxury bungalow in Parkwoods-Donalda
Audience: high-income home buyers
Selling Price: $2,550,000
Email Copy | Luxury House Listing
Project: dedicated marketing email for luxury house listing
Audience: high-income home buyers with kids
Goal: generate high-end leads & traffic with engaging email copy
Email Marketing | Luxury Condo Listing
Project: marketing email for luxury condo listing
Audience: high-income condo buyers in Toronto
Goals: generate leads & traffic with compelling email copy
Email Copywriting | Multiple Listings
Project: MailChimp marketing email with property listings
Audience: home buyers, sellers & investors
Result: 30.4% open rate with majority of leads in US, UK & Hong Kong
Copywriting For Real Estate Website
Project: new website copy for Toronto real estate business
Audience: buyers, sellers & investors
Goal: update & revise web copy for readability, SEO & lead generation
Result: client ranks on 1st page of Google & in Local 3 pack
Luxury Neighborhood Guide: Rosedale, Toronto
Project: a comprehensive guide to one of Toronto's wealthiest neighbourhoods
Audience: high-income home buyers
Goal: to entice high-income buyers to Rosedale
Result: the blog has attracted 1200+ views & ranks for several keywords
Top 10 Public School Zones in Toronto
Project: a comprehensive blog on Toronto's best public school zones
Audience: parents & couples in Toronto
Goals: improve client's website traffic & SEO
Result: the blog has over 15,000 views & ranks for several keywords
Real Estate FAQs Page | Copywriting
Project: comprehensive FAQs page for a Toronto real estate agent
Audience: Toronto home buyers, sellers, renters & investors
Goals: a) save client time b) create evergreen content c) improve SEO
Highlights
-Using Question & Answer format as per SEO best practices
-Providing links to key web pages to improve internal SEO
-Listing awards & accomplishments to build trust & improve credibility
Ultimate Credit Score Guide For New Home Buyers
Project: a guide for new home buyers looking to build their credit score
Audience: new home buyers in Toronto & the GTA
Goals: educate new home buyers on credit score requirements
Topics
-What is a credit score?
-What is a credit report?
-How to get your credit score for free
-Credit score requirements for buying a home
-How to improve your credit score
The New Mortgage Stress Test
Project: a look at the updated mortgage stress test and its impact
Audience: home buyers in Toronto & the GTA
Goals: educate readers about the new mortgage stress test
Topics
-What is the mortgage stress test?
-Changes to the mortgage stress test
-Mortgage stress test requirements
-Impact of the stress test on buying & selling
-Advice for home buyers
Product Descriptions | Whirling Wonders: 3 Sensational Fans by Spin
Spin Fans is a maker of such instruments.
Located right here in Singapore, their DC motors employ the latest technology with frameworks composed of the purest alloys.
Luxury Furniture Blog | 5 Perfect Area Rugs For Hardwood Floors
Hardwood floors are the pride of any home, adding a touch of luxury and elegance regardless of their colour or design.
However, they lack the comfort of soft carpeting and can easily be damaged by spills, stained by sunlight, scratched by moving furniture, or worn down by years of heavy foot-traffic.
The Hottest New Trends In Kitchen Decor | PropertyGuys.com
Since families are now using kitchens as a hub for many of their devices, homeowners are incorporating tech-friendly architecture into their designs.
According to Canadian company Home Inc, the number one item most consumers want for their kitchens is a hands-free faucet, which can save both money and water.